DataLife Engine - Softnews Media Group

As part of a thorough rebrand by Amsterdam- and Cardiff-based design studio Smörgåsbord, we were commissioned by the Tourism department of the Welsh Government to create a new type family for all things Welsh. The brief was to create a series of fonts that would contemporise the country’s forward-facing tourism materials while also nodding to Wales’ history within the larger context of Great Britain and the world.

Tags: Wales, Font, Family